Mary Cronin-Founder, UpThinkInnovation Agency

  • Mary Cronin Entrepreneur, Growth strategist and Innovation catalyst


    Mary is the founder of UpThink Innovation Agency which helps orgainsations transforms thinking, create sustainable growth strategies and enables change. UpThink’s transformation of ideas drives the creation of sustainable and scalable growth strategies. Mary is a technologist and a Chartered Engineer with a 20-year track record in building and managing large, complex technology and business systems across sectors.


    Presentation Title

    Designing for the Future of Sustainability


    Mary will talk about “Designing Sustainable business models for the future”.


    • What does the design mind-set mean for sustainability?
    • What are the tools to cope with change, uncertainty and sustainability when creating business models?
    • How do we apply design to creating future sustainable business models?
    • The future customer – what do we know about them?
    • Will self-directed teams be the future of successful sustainable business models?